May 3, 2010

Good Q1 for Samsung, more touch phones and smartphones to come

We've seen how the other companies did during the first quarter of the year and now we'll have the chance to see how things are going for Samsung. As expected, their Q1 financial report looks pretty well.

After the impresive Q4 here comes the equally strong Q1 for Samsung. The company managed to sell 64.3 million handsets during the first three months of 2010, which makes good 40% increase compared to last year's Q1.

Those brought the company approximately 7.66 billion US dollars which is an 8% sales increase Year-on-Year. The operating profit of nearly 1 billion US dollars marks a 1% decrease Year-on-Year.

Samsung estimate their market share to around 22%, which is better than the 20% in 2009. That guarantees the company's second position in the Top 5 mobile phone manufacturers ranking.

The future looks quite bright for Samsung, too. Due to the economic recovery and the expected increase in the demand the company should ship 10% more handsets than last year.

19% of them are expected to be smartphones, compared to the 16% of last year. 27% of all phones sold in the first quarter of this year were equipped with a touchscreen, while only 12% of all sold mobiles in Q1 2009 were touch-driven.

Samsung see the reasons for their success in the strong product lineup (including an increasing number of touch phones, smartphones as well as China 3G models) and the improved distribution channels in the emerging markets.

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